THE STORY BEHIND THE BRAND
FROM SETBACKS TO STRENGTH
Giant Inside is a faith-driven apparel brand empowering people to overcome adversity, raise mental health awareness, and live with resilience.
I come from the world of football, from junior college to the NAIA level, where pain, pressure, and performance were part of daily life. By the time I was 25, I'd already been through two back surgeries linked to a congenital condition, dropped out of college, and turned to alcohol and cannabis to numb what I didn't want to face.
But rock bottom revealed something greater.
I decided to live for something bigger than myself. I committed to rebuilding, healing, and becoming the best version of the person I was meant to be.
That's where Giant Inside was born.
This brand represents the fight to keep going when everything around you tells you to quit. It's about believing again in yourself, in your purpose, in your faith. Every piece we design is a reminder that your greatest power lives within. Faith fuels it. Resilience builds it. Mental health awareness gives it honesty.
Giant Inside isn’t just for athletes, it’s for anyone who’s ever faced a battle, visible or invisible, and decided to rise again.
Because this isn’t about the game, it’s about the fight.
It’s about life.
Wear your strength. Live your faith. Find your Giant Inside.
OUR MISSION: TO EQUIP AND INSPIRE THOSE WHO REFUSE TO GIVE UP
At Giant Inside, we believe that every person carries within them an untapped strength—a giant waiting to be unleashed. Our mission is to create more than apparel; we create armor for the everyday warrior. Through premium athletic wear infused with purpose, we empower individuals to embrace resilience, stand firm in faith, cultivate a champion's mindset, and build community with others who refuse to settle for average.
Whether you're an athlete pushing through the final rep, a student overcoming obstacles, or someone simply refusing to let life break you—Giant Inside is your uniform for victory.
RESILIENCE
Life will knock you down. That's not a question—it's a guarantee. But resilience isn't about avoiding the fall; it's about the choice to rise. Every time. No matter what. We celebrate the grind, the struggle, and the relentless pursuit of becoming stronger than yesterday.
FAITH
True strength comes from something greater than ourselves. Faith is the foundation that holds us steady when everything else shakes. It's the quiet confidence that even in the darkest moments, there's a purpose, a plan, and a power that's bigger than any challenge we face.
MINDSET
Your mind is your greatest weapon or your worst enemy—you decide. Champions aren't born with perfect circumstances; they're built through disciplined thinking, positive self-talk, and an unshakeable belief that they're destined for more. Mindset is everything.
COMMUNITY
You weren't meant to fight alone. Community is where strength multiplies, where encouragement fuels action, and where shared purpose creates movements. At Giant Inside, we're building a tribe of warriors who lift each other up, celebrate wins together, and refuse to let anyone quit.